| US 7,458,509 B2 | ||
| systems, methods and devices for selling transaction instruments | ||
| Randy Beck, Alpine, Utah (US); Gennye Feldman, New York, N.Y. (US); Rachel Riley Heitz, West Jordan, Utah (US); John Steven Imada, Dewey, Ariz. (US); Paula S Martinez, North Salt Lake, Utah (US); Sven Miller, Salt Lake City, Utah (US); Clyde Page, South Jordan, Utah (US); and Steven J Keiser, South Jordan, Utah (US) | ||
| Assigned to American Express Travel Related Services Company, Inc., New York, N.Y. (US) | ||
| Filed on Aug. 24, 2007, as Appl. No. 11/844,702. | ||
| Application 11/844702 is a continuation of application No. 11/556953, filed on Nov. 06, 2006, granted, now 7,344,067. | ||
| Application 11/556953 is a continuation of application No. 10/905663, filed on Jan. 14, 2005, granted, now 7,243,839, filed on Jul. 17, 2007. | ||
| Claims priority of provisional application 60/552842, filed on Mar. 12, 2004. | ||
| Claims priority of provisional application 60/522955, filed on Nov. 24, 2004. | ||
| Prior Publication US 2008/0015991 A1, Jan. 17, 2008 | ||
| This patent is subject to a terminal disclaimer. | ||
| Int. Cl. G06K 5/00 (2006.01) | ||
| U.S. Cl. 235—380 [235/379; 235/385] | 25 Claims |
| 1. A method for creating open transaction instruments for use in a retail environment, comprising:
configuring each of the account codes to respectively correspond to each transaction account, wherein the open transaction
instrument is associated with the transaction account, wherein at least one of: a package and the open transaction instrument
includes a tracking code, and wherein the package contains the open transaction instrument;
facilitating use of the open transaction instrument, wherein the open transaction instrument is offered by a merchant to a
consumer and is directly accessible by the consumer; and,
transmitting the account codes and tracking codes to a third party, wherein the third party facilitates at least one of: embossing,
printing and encoding each of the account codes on a respective open transaction instrument, and at least one of: embossing,
printing and encoding each of the tracking codes on a respective at least one of: the package and the open transaction instrument.
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