| US 7,529,804 B1 | ||
| System and method for comprehensive automatic color customization in an email message based on cultural perspective | ||
| Fang Lu, Billerica, Mass. (US); Susan Marie Cox, Rochester, Minn. (US); Janani Janakiraman, Austin, Tex. (US); and Loulwa Salem, Austin, Tex. (US) | ||
| Assigned to International Business Machines Corporation, Armonk, N.Y. (US) | ||
| Filed on May 15, 2008, as Appl. No. 12/121,285. | ||
| Int. Cl. G06F 15/16 (2006.01) | ||
| U.S. Cl. 709—206 [709/207] | 1 Claim |

| 1. A method for customizing color in an email message based on cultural perspective of each email recipient comprising the
steps of:
determining at least one existing color used in an email message;
analyzing at least one of a domain name or user information for each recipient of the email message to determine a region
corresponding to each email recipient;
searching a color mapping database to correlate the at least one existing color in the email to at least one approved color
corresponding to each region of each email recipient, wherein said at least one approved color conveys a consistent meaning
with a meaning of the at least one existing color in the email;
comparing the at least one existing color used in the email message with the at least one approved color for each email recipient,
wherein if the at least one existing color does not match any of its corresponding approved colors for each email recipient
further comprising the steps of
determining a selected approved color to be displayed to each email recipient; and
automatically modifying the at least one existing color in the email to at least one of the selected approved colors for each
recipient of the email message.
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